Have you ever felt like you could just float away into the sky? That’s exactly how I felt standing on the snow-covered fields of Ojiya, surrounded by vibrant hot air balloons rising like gentle giants against the blue winter sky. It was the kind of scene you’d see in a movie, but trust me, being there in person was something else entirely.
The Magic of Ojiya Balloon Festival
Located in Niigata Prefecture, the Ojiya Balloon Festival is a must-see winter spectacle. This isn’t just your average hot air balloon fest; it also hosts the Nihonkai Cup Cross-Country Championship, making it a thrilling event for both balloon enthusiasts and sports lovers. I mean, where else can you watch colorful balloons and a cross-country race in one go?
I got there on a chilly February morning, and as soon as I stepped out of the train station, the cold air hit my face. But honestly, the excitement in the air warmed me right up. The event is split between the Nishinaka and Hirasawa sites, but I headed straight to the Hirasawa venue for the main events. Pro tip: wear layers! It’s cold, but you’ll warm up from all the walking and excitement.
Balloon Rides and Fireworks
The highlight for me was definitely the hot air balloon rides. Imagine being up there, looking over a sea of white snow and colorful dots that are other balloons. It’s pure magic. But don’t just show up expecting to hop in; you need to book in advance. The rides are around ¥3,000 (about $20 USD), which felt like a steal for the experience.
And if that wasn’t enough, the fest also features the Global Balloon Festival at night. Picture this: balloons lit up like giant lanterns, with fireworks painting the sky above. I literally gasped! It was so surreal that I half expected to see Santa Claus fly by. 
Snow Lanterns and Local Delights
One thing I didn’t expect was the snow lanterns. They dot the venue, casting a soft glow that makes the place feel like a winter wonderland. As for food, well, let’s just say I ate my weight in local Niigata treats. If you go, try the kiritanpo (grilled rice sticks) and warm sake—it’s like a hug in food form.
The festival can get crowded, especially during the night events, so try to arrive early to snag a good spot. And don’t forget your camera! I’m not a pro photographer, but even my snaps looked like they were straight out of a travel brochure.
So, if you’re looking for an unforgettable winter adventure, the Ojiya Balloon Festival should be on your list. Not gonna lie, I’d go back in a heartbeat, maybe even with my mom this time—she’s been bugging me ever since I showed her the photos. If it sounds fun, go for it—I’d love to hear what you think.
